Taking Children Seriously: The adulteration of children in fasion

Here are some pictures from Witchery Kids new child clothing line. The way the children are "adultified" is quite subtle however there is a definite underlying "grown up" aura through out the campaign. Witchery Kids responded by saying that their line (designed for two- to nine-year-olds) is meant to be fun and playful, with "up to the minute adult trends styled for the smaller set," and that "the majority of feedback...regarding our campaign and product range has been very positive." I think that not only have the children been dressed to look like miniature adults they pose in model positions too...pouting, avoiding eye contact,looking board or lost and no smiling what so ever. It's easy to draw a parallel between this clothing campaign and the once in a Glamor magazine, the only difference is these are children. Since industrialization there has been this urgency put on children to grow up as fast as they can. what is worse is in every new generation the age of wanting to be more "grown up" is lowering. These children are between 6 and 9 years of age.
http://www.witchery.com.au/witcherykids/w1/i5504355/